How To Get More YouTube Views By Recording Screen Share Tutorials

[00:00:00] Screen Share videos work because of real life examples. It answers their questions, it solves their problems and that visual aid, I'm telling you, helps a lot.

[00:00:09] A little countdown is on. What up potty people and welcome back to Clipped. As always, I'm Eric your host and Clipped brings you the tips, resources and people to help you crush your content goals.

[00:00:31] And today I'm talking about how to get more views on YouTube and it's not what you think it is, it's a type of video format that's worked really well for me and that I see working really well for other people. And that's screen sharing. And screen sharing videos are great when you're trying to explain something or show somebody, show your audience rather exactly how to do something because you can literally put it in front of their faces and say, you know, this is how I do X, Y, and Z.

[00:01:00] I use this tool, I go to this menu here, and this is going to save you time and this is going to help you accomplish the goal that you want to accomplish. And you can screen share about anything. So yeah, how to get more views and juice those numbers up on YouTube with a simple video format that I think will help you and pretty easy to do and that you can use as part of your content strategy. Let's give it a go. Explain something.

[00:01:38] Explain something. Why this works is because people want information and a lot of us are visual learners. And when you have the screen share, those people get to see exactly what you're talking about. And screen share videos work really well for like educational content or content where you're trying to show somebody something or talk about something.

[00:01:59] When you add that visual element, it just helps a lot and people end up getting a lot more out of it because they can actually see rather than hear. So I'm going to show you how to create engaging, compelling screen share videos that your audience will love. Let's give it a go.

[00:02:13] So like maybe you have a business style channel or accounting style channel or stock or crypto. You can demonstrate some of the accounting tools you use. You create that screen share of spreadsheets, maybe calculators, maybe there's proprietary tools. And maybe you know some like keyboard shortcuts or some workarounds or ways to use and access that software that a lot of people don't know and that they want to learn to help them speed up and be more efficient with those tools.

[00:02:42] Also, content creation. If you're in the content creation world, show people how you edit. Pull up that screen. This is how I cut X, Y, and Z portion. This is exactly where I add B-roll. And this is how you do that in a quick and easy manner. This is where I get B-roll. And maybe then you go to Google and you pull up the website of the B-roll that you like to use, the stock library that works well for you. Maybe you're doing audio. You could even have the audio playback.

[00:03:11] Okay, this is how I edit a podcast. I drop the music in here. I like to fade it down here. And when people are talking, I like to cut out their ums and their ahs and literally show how you do that within the software that you use. It could work well for design to editing photos. This is how you fix the white balance. This is how you get rid of red eyes and Photoshop and literally do that. Tell them the keyboard shortcut. Show them where the tool is on the screen. Drag and drop. Whatever you have to do.

[00:03:39] That's the type of content that screen share works really well for. So how do you kind of weave that in and out of your video? Well, I think the best thing, at least what's worked for me and what I see a lot of creators do, is you do the intro. Hey guys, welcome to the channel. In this video, I'm going to show you how to reduce redness in people's eyes in Photoshop. Let's get into it. Uh, and then you maybe cut to the screen share. And maybe you just show the entire screen.

[00:04:05] Or maybe you create like the little bubble of yourself down in the corner or up in the top. That way, they're seeing what's on the screen. But they can also kind of tune into you talking a little bit up in the corner or down in the corner. It's just a great like visual cue for them. Um, and then there's like more going on than just the screen.

[00:04:26] Plus if some people, you know, sometimes when you search something on YouTube or Google, it'll take you to the video, but you're, it'll, it'll, um, play the video right at a specific timestamp. And maybe you're, if you're just showing the screen, they're not going to get to see who you are. But if you add that bubble, they're going to see you and the screen.

[00:04:46] And so that works well for people that tune in or fast forward. You want to get your face in there at some point. So I recommend putting that on the screen and maybe, you know, after a couple minutes, you can pull it off and just show the screen and flip back and forth.

[00:04:59] And then also flip back and forth to just you speaking. Maybe you just hit like a really good point and you demonstrated that on your screen. Then cut back away to you talking in your studio on the mic and play with that cadence and that rhythm of like you talking, cutting to the screen with, with you in the lower third bubble.

[00:05:19] Uh, you know, maybe a couple minutes go by back to you just in your studio, just to create, um, some cuts and some action. Really people tend to like that stuff. It may make them stay more engaged and stay on longer because there's some like back and forth action and that tends to work really well. Okay. So what tool do I use to do this? Honestly, sounds basic. I just use quick time. I record myself in my studio on my camera.

[00:05:45] Uh, and then I use quick time to screen record pretty basic. And then I cut back and forth when I, when I edit my screen sharing videos. And this is just a great way to juice numbers because at least in my experience, um, they have outperformed a lot. There's just a lot more information and visual information and audible information. So definitely try it out. Again, I use quick time. Use whatever works for you. Premiere, Descript, iMovie, Riverside.

[00:06:14] There's a ton of tools out there. We don't need to get into that. Do what you like to do and what you like to use. Okay. So now I'm going to get into like some of my numbers. And while this is a small channel, I will show you that those videos have outperformed other videos where I'm just talking to the camera, trying to explain something. Okay. So let's get into it. Here's my channel. I want to show you this video here, how to transform a single video into 10 pieces of compelling content.

[00:06:40] For all the platforms. And this video has 34 views. Not good at all. I have a small channel in general, but that's a very low amount of views. Whereas this video, how to upload video clips to Spotify has 348 views.

[00:07:00] In this video, I do screen sharing. I'm going to kind of scrub through it here. You can see what I talked about with the bubble up top and with the screen share going on. I'm demonstrating stuff. And then right here, I cut back to myself talking. And I think this did so well, like I said, because I actually showed people how to literally upload video clips to Spotify.

[00:07:27] Whereas this video, how to transform one piece of content into 10, I should have literally filmed a screen share of like, how I do it, how I turn the blog into video, how then I take the video and chop it up into clips and showed you the software I use, show you what the blog post looks like, show you then how I publish out to, you know, Apple, Spotify, YouTube, Instagram.

[00:07:53] Instead, I just kind of filmed me talking about it in the car. And then I continued talking about it in my backyard. And you never know, that could be the topic of the video. Or it could be because the screen share is a better video. It could be both. It probably is both. But the idea is to incorporate some screen sharing formats into your video strategy.

[00:08:18] And I think you will see some success. And I think you will see some of those videos outperform other videos. And again, this is for a channel where you're teaching, explaining something, you know, it may not work for every type of content. But hey, even comedy, I see like Theo Vaughn and Joe Rogan and all those guys, they pull up stuff on like a video screen in their studio and they cut to it.

[00:08:43] And maybe they're playing like a funny meme video or they're, I know Rogan does a lot of politics. Maybe he pulls up a video of like a Trump speech or something and then they'll converse. And Jamie, his audio video guy, you know, will pull that up and cut back to them talking. Then maybe pull it back up. So that's another example. And I'll see other comedians if they're doing an interview and they want to show somebody something funny, they'll pull it up on the screen in their studio.

[00:09:13] So yeah, give it a go. Let me know if it works for you. I think it will. And share. Comment below. Let me know what you think. If it works, doesn't work. If you have any questions in general about this video or anything that I'm doing here on YouTube. Looking for feedback. What do you like? What do you don't like about my channel? Is I want to help you with your content. I want to help you monetize your content. I want to help you ease the workflow and be more efficient with your content.

[00:09:43] So I'm going to continue sharing videos like this as well as getting some of my friends on in the future who are pros at what they do in the content world. And we're going to talk about all that stuff and more. So thank you for listening, guys. Keep listening. Keep engaging. Keep creating. Amen.